The Track of Success

  • Jul 022013

    Loyalty Americas 2013

    Chicago, USA
    10-11 September, 2013

    Loyalty Americas will showcase the diversity of innovation taking place in both North and South America. Topics will vary from the latest technology theory to transferable examples of best practice.

  • Jun 212013

    Loylogic - How Loyalty Payment Can Help Digital Wallets To Break Through

    Loyalty points redemption at the point-of-sale may just be the preferred mechanism for strengthening loyalty by giving members the value they desire, the redemption choice they seek, and the flexibility they need. And, at the same time, it provides for that strong use case that digital wallets need in order break through user adoption: consumer can pay with new money and merchants get access to new money.

    pdfLoylogic - Why Loyalty Payment Can Help Digital Wallets To Break Through.pdf

  • Jun 132013

    In Search Of A Use Case For Mobile Wallets

    Using a mobile wallet at the point of sale may be easier and safer than paying with cash, but right now, it has few advantages over paying with plastic.
    That means that in some ways, mobile and digital wallets are a technology in search of a use case, which helps to explain why mPayments account for just 0.001 percent of total retail purchase volume.


  • Jun 112013

    PointsPay: “Best Loyalty Industry Innovation”

    Zurich, Switzerland – Loylogic, the leading innovator of loyalty e-commerce and e-payment solutions, has won the award for the ‘Best Loyalty Industry Innovation” for PointsPay at the Loyalty Awards in London on June 11, 2013. PointsPay is the world’s first global mobile payment wallet that enables payments with loyalty currencies at over 32 million merchants worldwide.

  • May 282013

    Convenience Vs. Value: What Matters Most With Loyalty?

    What do consumers want most when it comes to loyalty and rewards programs?
    It’s a question that’s important to not just the designers of loyalty platforms, but to those in the retail and travel industries and any other vertical in which rewards and points play a major role.


  • May 162013

    Loylogic Pilots New Type Of Frequent Flier Program

    For many, when you think of loyalty or rewards programs, airlines are among the first businesses that come to mind. But since almost every airline has such programs, what loyalty features do they feel lead to the greatest differentiation? PYMNTS.com spoke to one exec who helped build his airline’s loyalty program from the ground up, and learned how Loylogic’s PointsPay platform ultimately ended up soaring above the rest.


  • May 072013

    Loylogic Takes Global Approach With Loyalty Innovation

    At a time when countless rewards programs offer consumers with a seemingly endless choice, how do you make your loyalty program stick?

    According to Dominic Hofer, CEO and founder at Loylogic, the key is letting those consumers use their loyalty points wherever they please. PYMNTS.com spoke with Hofer about Loylogic’s PointsPay system, his company’s approach to loyalty and why having a "liquid" virtual currency is the key to creating loyalty success.