The Track of Success

  • May 072013

    Loylogic Takes Global Approach With Loyalty Innovation

    At a time when countless rewards programs offer consumers with a seemingly endless choice, how do you make your loyalty program stick?

    According to Dominic Hofer, CEO and founder at Loylogic, the key is letting those consumers use their loyalty points wherever they please. PYMNTS.com spoke with Hofer about Loylogic’s PointsPay system, his company’s approach to loyalty and why having a "liquid" virtual currency is the key to creating loyalty success.

  • Apr 302013

    PointsPay Wins the ‘Contactless & Mobile Award 2013’

    Zurich, Switzerland – Loylogic,  the leading provider of loyalty e-commerce and e-payment solutions, has been awarded with the ‘Contactless & Mobile Award 2013’. The award ceremony, sponsored by VISA Europe, was held on April 30 in London. The award is the second recognition for Loylogic from the payment industry, after winning the ‘MPE Loyalty Award’ few weeks back in Berlin.

  • Apr 132013

    Loylogic - Etisalat More Case Study

    Loylogic and Etisalat signed a partnership in September 2010 to bring global rewards to a telecommunications loyalty scheme for the first time. This groundbreaking deal set new standards and presented new opportunities for both Loylogic, with their first venture into telecommunications, and for Etisalat More by expanding their reward offering to members beyond their own in-house products. The challenge was multi-faceted: how to make available the new loyalty program beyond Etisalat’s core markets; how to ensure it is was a global, multi-category reward program; and how to ensure launch within 6 weeks for the opening of the ‘Middle East Telco World Summit’ which would provide premium exposure and propel the Etisalat More brand to the forefront of its industry.

    pdfLoylogic - Etisalat More Case Study.pdf

  • Mar 022013

    Loyalty Innovation Show and Freddie Awards

    Washington, DC, USA
    24-26 April, 2013

    In the tradition the Freddie Awards' 25 years of recognizing loyalty innovation, this year's 3rd annual FFP Spring Event will be themed "The Loyalty Innovation Show" and it will look at the developments and trends that travel loyalty programs must stay ahead of.

  • Mar 022013

    Mega Event 2013

    Vancouver, BC, Canada
    12-14 November, 2013

    Mega Event 2013's four events in a single venue will cover FFP & Frequent Guest Loyalty, Ancillary Revenue & Merchandising, Travel Co-branded Credit Cards, as well as the Mega Awards! Delegates will be able to mix & match sessions to maximise their time out of the office. And, with so many key industry professionals in one place, the networking opportunities will be "mega" too.

  • Mar 022013

    The 2013 Innovation Project™

    Cambridge, MA, USA
    20-21 March, 2013

    The Innovation Project 2013 is an exclusive convening of the most senior executives and elite innovators from literally every established payments company worldwide, along with the CEOs of the most innovative start-ups in the space. It’s goal is to tap the energy and intellect of the senior members of this vast and dynamic ecosystem and change the way that the payments and its broader commerce ecosystem thinks, talks, delivers and ignites innovation. We do this in ways that are different and unique.

  • Mar 012013

    Tomorrow’s Transactions Forum

    London, UK
    13-14 March, 2013

    The Tomorrow’s Transactions Forum is now in its sixteenth year, once again promises the combination of discussion and debate, learning and fun, that has earned it the reputation as the place to be for people interested in the future of retail electronic payments.