- Apr 272018
Loylogic, dacadoo and Sanagate Announce Partnership for the SanaHealth Reward Programme
Zurich and Lucerne
27 April 2018Loylogic, the global leader in e-commerce and e-payment solutions for loyalty programmes, and Sanagate, the Swiss online health insurance announce, together with partner dacadoo, the launch of a new loyalty programme for the health and insurance industry.
Sanagate made the next step in the digital health prevention for their customers in 2017 when it added the digital health engagement platform SanaHealth to their offering. It engages users in holistic health, including exercise, nutrition, sleep, stress and mental wellbeing. Loylogic, dacadoo and Sanagate now launch a new loyalty points system on the SanaHealth platform to reward users for healthy behavior.
With its extensive experience in the loyalty industry and reward programs, Loylogic naturally became the strategic partner to provide for this loyalty programme for the health industry in its home market Switzerland. As such, Loylogic developed the loyalty model in conjunction with partner dacadoo and now provides the programme’s points redemption experience on its state-of-the-art reward platform REX. Among others the ‘SanaHealth Product Shop’ provides rewards from loyalty bestseller categories like electronics, sports and gift cards, specifically tailored to the Swiss market.
- Apr 102018
48 Trillion Unspent Loyalty Points – An Opportunity For Merchants
London, UK
10 April, 2018Akif Khan
Head of PointsPay at LoylogicWhen I tell people that there are approximately 48 trillion unspent loyalty points and frequent flyer miles sitting dormant in loyalty program members’ accounts globally, the first reaction is usually one of surprise. The next reaction is usually a nod of recognition, as they explain that they too often struggle to find meaningful ways to redeem the points that they have. This is an important fact that online merchants should note, as there is a growing opportunity for them to tap into this phenomenon to drive incremental revenue and drive customer acquisition.
- Mar 272018
The busy life of an ambitious loyalty member: is there any point to it?
London, UK
27 March, 2018Ivo Knottnerus
Sales & Business Development DirectorWhy do people seem so busy? I mean always and all of the time? Part of this is a perception problem. On average, people in the wealthier countries have more leisure time than they used to have 20 years ago. This is particularly true in the United States, but even in Europe leisure time has been going up steadily since 1965, when formal national time-use surveys began. Europeans work nearly 12 hours less per week, on average, than they did 40 years ago - a fall that includes all work-related activities, such as commuting and coffee breaks.
- Mar 222018
The Rise Of PayPal And What The Loyalty Industry Can Learn
London, UK
22 March, 2018Akif Khan
Head of PointsPayThink online shopping and payments, and you most probably think of the stereotypical image of credit card details being entered onto a checkout page. However, in a surprisingly large number of markets, this isn’t the case. Whilst credit and debit cards are prolific in many regions, there are just as many others where they are not. Within the world of ecommerce, paying online without directly using your payment card is known as using an alternative payment method, or APM. The growth in the use of APMs is an important trend that the loyalty industry should be following. There are over 300 APMs in use globally. These range from bank transfer-based systems such as iDEAL in the Netherlands or Sofort in Germany, to direct mobile carrier billing systems such as Boku, to e-invoicing services like Klarna.
- Mar 062018
Loylogic Silver Sponsor and Workshop Presenter at Loyalty 2018 in Bangkok
Zurich, Switzerland
09 February, 2018Loylogic has partnered with FlightGlobal and Global Flight to be a lead sponsor of the 10th Annual Loyalty Conference & Awards in Bangkok. Loylogic additionally conducted a hands-on workshop to let loyalty managers experience for themselves what it really takes to build a successful and strategic dream reward portal for their programmes.
- Dec 062017
Your loyalty blind spot? It’s your employees
Zurich, Switzerland
6 December, 2017Max Hunter
Chief Joy Officer at LoylogicEmployee loyalty. What does that even mean? I’ve given my all to companies before but they seemed to show no loyalty to me. The only way the company tried to engage employees was through a ‘carrot and stick’ bonus scheme and a Christmas party. Plus I got looked over for ‘promised’ promotion, then uninvited from the Christmas party once I handed in my notice after 5 years dedicated, successful service. When the squeeze is on, the only thing that gets squeezed is the people.
- Dec 042017
Make your loyalty points work with bitcoin
London, UK
4 December, 2017Vera Martocchia
Global Marketing Director at LoylogicFor Loylogic innovation is key and one of our core values deeply imbedded into our DNA. We are constantly observing new trends and challenge the status quo to come up with new and unprecedented redemption features for the loyalty industry. This is what led us to our newest revelation: Bitcoin as a loyalty redemption feature and points investment option.
- Nov 272017
Loyalty is a two way street
Zurich, Switzerland
27 November, 2018Judith Raymakers
VP Strategic Partnerships at Loylogictopbonus, with more than 4.3 million members being one of the largest loyalty programs in Europe, has always placed the interest of their members at the core of their business thinking. Program rewards and benefits were designed to make their members travel experience smoother and to additionally provide their loyal customers with more benefits “on the ground”.
In this spirit, topbonus decided together with their partner Loylogic to create the new topbonus loyalty Pop Up Shop in September this year. The topbonus Pop-up Shop is the program’s ‘Thank you’ to their loyal members showing its persisting gratitude after the suspension of airberlin’s flight service. With this particular concept, the trending idea of pop-up shops is first brought to the loyalty industry by Loylogic and showing great success and adoption among users. - Sep 062017
The Triple Effect of a Powerful Reward Solution
Zurich, Switzerland
6 September, 2017Loylogic Inc., the global leader in e-commerce and e-payment solutions for loyalty programs, displays the impact a powerful reward solution can have on a loyalty program and brand.
- Aug 222017
Loylogic and Coinify Partner to Offer First-Ever Loyalty Currency Conversion into a Cryptocurrency
Zurich and Copenhagen
23 August 2017Loylogic Inc., the global leader in e-commerce and e-payment solutions for loyalty programs, and Coinify ApS, a leading blockchain payment service provider, announce a strategic and innovative global partnership. The new feature, which continues to offer millions of loyalty program members with unparalleled flexibility by providing Bitcoin as a redemption option, can now be found on Loylogic’s industry leading Reward Experience Platform.