Loylogic

Zurich, Switzerland and Atlanta/GA, USA – Loylogic will launch another innovation: the first full blown loyalty program application that allows for real-time points redemption with the Apple iPhone. MobApp™ is the latest addition to Loylogic’s portfolio of loyalty solutions and enables loyalty programs around the world, to add the mobile communication channel through an easy-to-integrate and easy-to-manage turnkey solution.

Loylogic MobApp™ will soon be launched with the first program client and once again will provide the loyalty industry with an innovative and customer-friendly tool to deepen engagement and program satisfaction.

Member Experience – Get full access.

Loylogic MobApp™ loyalty provides program members all relevant program information at any time and anywhere. Members will be able to

  • view program account information;
  • check the latest partner promotions;
  • browse a list of all program partners;
  • retrieve general program information;
  • benefit of channel-exclusive promotions;
  • redeem points through an easy-to-navigate reward shop.

Program Experience – Drive member engagement.

By opening the mobile channel for members, loyalty programs around the world make sure to cope with the quickly changing needs of their mobile member base. Launching an iPhone application will increase the relevancy of the program, boost member engagement and help companies to stay top of mind with their most valuable customers.
In addition, loyalty programs get an opportunity to offer an exclusive promotional channel to participating program partners. The feature helps strengthening partnerships with key program stakeholders and adds new points earning opportunities for members.

Easy to Get!

Loylogic MobApp™ is suitable for any loyalty program and can be implemented within a short time frame. Loylogic also handles the entire application registering process with Apple worldwide.
The solution is supported by a dedicated Content Management System that can be managed by the program team or outsourced to Loylogic for a small management fee.
Loylogic MobApp™ is easily skinned in a program’s look and feel, and will add a series of innovative features in 2010.

About Loylogic
Loylogic is the world’s leading innovator and creator of points experiences, insights, commerce and engagement. By tantalizing members with more choices and arming programs with insights on behavior – anticipating both present and future needs – we deliver powerful solutions that amplify engagement and build loyalty.

Founded in 2005 with offices around the world and a global content network of more than 500 merchants and 2,000 online stores offering millions products and services, Loylogic, the new paradigm of points-based e-commerce and e-payment solutions, is the partner that the world’s leading loyalty programs trust with making their points and miles loved more. For more information please visit loylogic.com.


Information 
Loylogic Inc.
Freihofstrasse 22
CH-8700 Kuesnacht/Zurich
Switzerland
Phone: +41 43 500 51 55
Email: press@loylogic.com